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Twitter Threads explained: How to create and repurpose Twitter Threads.

A Twitter thread is the best way to express yourself when you have a lot to say. Sometimes, 280 characters just won’t cut it. When you have a long story to tell, it’s always best to post Twitter threads instead of links to articles. People don’t click links, but they WILL read your threads.

Today, we’ll walk you through how to create a Twitter thread and share examples of captivating Twitter threads.

We also have an exciting tool to help you repurpose existing Twitter threads by influencers and creators. There are already great Twitter threads, so why not use these to your advantage?

Photographer: Alexander Shatov | Source: Unsplash

A Twitter thread, a.k.a. "Tweetstorm," is a series of tweets posted by the same person, typically about the same topic. They read as a continuous post, which is perfect when you need more than 1 Tweet to express yourself.

Twitter threads are great for providing more information and context around a certain topic when you don't want to be constrained by Twitter’s 280-character limit.

This is what a Twitter thread looks like on the platform:

Now, why should you be posting Twitter threads? Here are some reasons why they are interesting to you:

  • Here at StoryChief we found that Twitter threads receive more impressions and engagements than single tweets.
  • You can go beyond the character limit of Twitter to explain something more in-depth
  • They allow you to position yourself as a thought leader in your niche
  • You can pull traffic to your website by sharing key takeaways from a piece of content and by adding a link at the beginning and end of the thread


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